Inlink prides itself on delivering what it promises.

Each digital advertising campaign is examined by a proprietary analysis system which generates detailed and sophisticated post campaign reports for clients.

Inlink’s unique post campaign reporting system uses the principles of the Out-of-Home Video Advertising Bureau (OVAB) Audience Metric Guidelines. The OVAB Guidelines were established in consultation with over 20 leading research providers and digital out-of-home media network operators. It was overseen by an advisory board of representatives from leading advertising agencies including Carat, Initiative, OMD, Starcom, Zenith Optimedia and many others.

Roy Morgan has conducted over 1,000 10-minute face-to-face research interviews with Inlink viewers to establish behaviours and demographics. All campaigns are analysed using Roy Morgan research data.